The Business of Economics by John Kay
In this book Kay explores a number of topical business issues in his distinctive accessible, rigorous, and challenging style. His purpose is to show the proper application of economics to business analysis and throw light on the challenges facing the corporate world.
One of the few academics to combine the theories of economics with practical business management insights* The Guardian *
Mr Kay has a gift, rare among academic economists, for explaining how economics can be put to practical use. * The Economist *
Essential reading for any human resources manager who is concerned about the future of the profession. John Kay has written an enjoyable and accessible analysis of business strategy ... Absorbing the lessons from this book makes a good starting point for finding an answer. * People Management *
This latest book of readings provides a host of further examples of the relevant economist at the height of his powers. I strongly recommend it to those in the business/financial community or wider public who wish to be persuaded that an economist can have something of interest and value to offer, and also to academic economists as example of ready accessibility combined with relevance and technical validity. * The Glasgow Herald *
The book is written in a clear and accessible style and has wide appeal, in particular to those from other disciplines who are intrigued by the business world and want to know more about how it operates ... this is a sparkling, well-argued book. * Times Higher Education Supplement *
The book is written in a clear and accessible style and has wide appeal, in particular to those from other disciplines who are intrigued by the business world and want to know more about how it operates ... a sparkling, well-argued book. * Paul Ormerod, The Times Higher *
Combines common sense and rigorous economic thinking in a number of essays on business and economic issues ... A readable and rigorous analysis that will become increasingly important as we move into a knowledge/learning economy. * Long Range Planning, vol.30, June 1997 *
it allows the interested reader to gain new insights into the links between economic analysis, strategy and corporate success. Its fresh and vivid blend of theory and case studies make this book a recommendable and instructive read. * The Business Economist, vol.28, no.2 *
Wide-ranging essays by top Oxford academic. * Financial Times *
Mr Kay has a gift, rare among academic economists, for explaining how economics can be put to practical use. * The Economist *
Essential reading for any human resources manager who is concerned about the future of the profession. John Kay has written an enjoyable and accessible analysis of business strategy ... Absorbing the lessons from this book makes a good starting point for finding an answer. * People Management *
This latest book of readings provides a host of further examples of the relevant economist at the height of his powers. I strongly recommend it to those in the business/financial community or wider public who wish to be persuaded that an economist can have something of interest and value to offer, and also to academic economists as example of ready accessibility combined with relevance and technical validity. * The Glasgow Herald *
The book is written in a clear and accessible style and has wide appeal, in particular to those from other disciplines who are intrigued by the business world and want to know more about how it operates ... this is a sparkling, well-argued book. * Times Higher Education Supplement *
The book is written in a clear and accessible style and has wide appeal, in particular to those from other disciplines who are intrigued by the business world and want to know more about how it operates ... a sparkling, well-argued book. * Paul Ormerod, The Times Higher *
Combines common sense and rigorous economic thinking in a number of essays on business and economic issues ... A readable and rigorous analysis that will become increasingly important as we move into a knowledge/learning economy. * Long Range Planning, vol.30, June 1997 *
it allows the interested reader to gain new insights into the links between economic analysis, strategy and corporate success. Its fresh and vivid blend of theory and case studies make this book a recommendable and instructive read. * The Business Economist, vol.28, no.2 *
Wide-ranging essays by top Oxford academic. * Financial Times *
John Kay is a visiting Professor of Economics at the London School of Economics, a Fellow of St John's College, Oxford. He is a Fellow of the British Academy, a Fellow of the Royal Society of Edinburgh, and a member of the Scottish Government's Council of Economic Advisers. He is a director of several public companies and contributes a weekly column to the Financial Times. He is the author of many books, including The Truth about Markets (2003) and The Long and the Short of It: finance and investment for normally intelligent people who are not in the industry (2009) and his latest book, Obliquity was published by Profile Books in March 2010.
| SKU | Unavailable |
| ISBN 13 | 9780198292227 |
| ISBN 10 | 0198292228 |
| Title | The Business of Economics |
| Author | John Kay |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Oxford University Press |
| Year published | 1996-10-10 |
| Number of pages | 228 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |