The Business of Tourism by J Christopher Holloway
Tourism as an industry is constantly changing: Trends and attitudes are frequently susceptible to changes in what people look for in a holiday, which can change with economic context, generational shifts or the political landscape. In The Business of Tourism, Chris Holloway and Claire Humphreys help students to not only understand these new changes but to study them with a critical mindset. An essential text for students of tourism management or travel & tourism, its historical context is combined with background theory and research, plus up-to-date international case studies, to examine in detail the tourism product alongside its impacts and the nature of a tourist. This classic book has constantly offered a well-rounded yet hands-on business view of the tourism industry, and this updated edition is no exception, providing: Depth and breadth of coverage makes it a ‘one stop shop’ for students looking to purchase just one textbook during their degree A focus on ‘business’ and the operational aspects of tourism give the text an applied feel rather than a descriptive overview, making it useful for any student wishing to work or take a placement in one of the many diverse sectors of the tourism industry History chapter that is not included in other texts, which gives a stimulating historical perspective to students for whom an understanding of the development of the tourism industry through the ages is desirable for success in assessments
Claire Humphreys has a PhD in Tourism Studies and has spent more than 20 years teaching tourism to undergraduate and master’s level students. During her teaching career she has taught a variety of different subject areas which has drawn on her wider appreciation of the tourism industry. Her PhD and research publications reflect a particular interest in sports tourism. Prior to teaching she worked for a European tour operator.
| SKU | Unavailable |
| ISBN 13 | 9781526459459 |
| ISBN 10 | 1526459450 |
| Title | The Business of Tourism |
| Author | J Christopher Holloway |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Sage Publications Ltd |
| Year published | 2019-12-20 |
| Number of pages | 744 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |