
Business Research Methods by William G Zikmund
This best-selling text continues in its eighth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. "Business Research Methods, 8/e, International Edition" is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.| SKU | Unavailable |
| ISBN 13 | 9781439080702 |
| ISBN 10 | 1439080704 |
| Title | Business Research Methods |
| Author | William G Zikmund |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning, Inc |
| Year published | 2009-10-01 |
| Number of pages | 696 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |