Business Strategy by Jeremy Kourdi

Business Strategy by Jeremy Kourdi

A business's overall strategy may be set at board level, but many people throughout the organisation will be involved in deciding that strategy and implementing it--making decisions that are strategic in nature.

On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous. This book looks at the whole process of strategic decision-making: the forces that influence decision-makers, the traps they fall into, the times when a rational approach to decision-making is required and those when intuition is needed, the techniques that can help managers reach a strategically sound decision, and the questions they should ask themselves before coming to a decision.By looking at the range of strategic decisions that companies face and the techniques--old and new--that can help, this book provides insights into how to make effective strategic decisions.

Jeremy Kourdi is a freelance writer and business consultant. During his career he has worked with many well-known organisations in the UK and internationally including the Economist, IMD Business School in Lausanne, and the Chartered Management Institute. He has an MA in International Relations and is the author of twelve business books and many articles.

JEREMY KOURDI is responsible for The Economist Conferences activities in Europe, the Middle East and Africa. This includes London and Vienna conferences with a combined total of 46 events in 2000-01. Jeremy started his career with Longman, before joining Reed-Elsevier. During 1992-3 he was Business Operations Manager with what is now the CIPD. From 1993-6 he was Head of Publishing at The Institute of Management, and was then Publishing Director for the Hawksmere Group, as well as working as a consultant with IBC Conferences, London Business School, IMD and ING Barings. He has an MA in International Relations, and is a Fellow of the Royal Society of Arts. He is author of a number of business books.

SKU	Unavailable
ISBN 13	9781610394765
ISBN 10	1610394763
Title	Business Strategy
Author	Jeremy Kourdi
Series	Economist Books
Condition	Unavailable
Binding Type	Paperback
Publisher	Economist
Year published	2015-05-26
Number of pages	320
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.