Business Travel and Tourism by John Swarbrooke
Provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, this work explores a broad range of issues, including: The global business tourism market; The design of business tourism facilities; and more.
Head of Tourism and Hospitality, Sheffield Hallam University and Professeur Visitant at IMHI Paris. John is the author of seven books on tourism and has been a keynote speaker at major international conferences in many countries including the UK, Russia, Greece, Indonesia, Portugal, Turkey, Sri Lanka and Brazil. He is also Chair of ATLAS,the association of universities involved in Tourism Education and research. Principal Lecturer in Tourism and Hospitality, Sheffield Hallam University. Susan is a specialist in applied consumer behaviour and marketing. She is the author of a wide range of books, articles, papers and distance learning materials with a particular focus on the tourism and hospitality sectors. Susan has also developed a particular interest and expertise in the writing and use of case studies for innovative teaching and learning experiences.
| SKU | Unavailable |
| ISBN 13 | 9780750643924 |
| ISBN 10 | 0750643927 |
| Title | Business Travel and Tourism |
| Author | John Swarbrooke |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2001-09-14 |
| Number of pages | 370 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |