Call Center Benchmarking
Call Center Benchmarking
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Summary
Executives are starting to recognize the potential of the call centre as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. This guide describes in practical terms the ins and outs of benchmarking.
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Call Center Benchmarking by Jon Anton
Executives are beginning to recognize the potential of the call center as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. Return on investments made in customer accessibility is seldom less than 100% in the first year, and frequently even more if customer lifetime value is included in the equation. Herein lies the challenge and the primary reason to benchmark your call center metrics against not only the best-in-the-world, but also your most direct competitors, i.e., best-in-class. This book describes in practical terms the "ins and outs" of benchmarking.| SKU | Unavailable |
| ISBN 13 | 9781557532152 |
| ISBN 10 | 155753215X |
| Title | Call Center Benchmarking |
| Author | Jon Anton |
| Series | Ichor Business Books |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Purdue University Press |
| Year published | 2000-04-30 |
| Number of pages | 108 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |