CAPITAL CAMPAIGNS: STRATEGIES by Andrea Kihlstedt

CAPITAL CAMPAIGNS: STRATEGIES by Andrea Kihlstedt

This essential guide for capital campaigns of all sizes and configurations--from small start-ups to colleges and universities--is ideal for novices and experienced professionals alike. Since the publication of the last edition, the field of fundraising has undergone a major sea change thanks to widespread use of the internet as a tool for raising capital. This thoroughly revised fourth edition has been updated in every chapter to reflect the current ways of communicating and raising money in this digital era. It offers a new chapter on social media and crowd-sourced fundraising in capital campaigns as well as a new chapter on getting your board of directors campaign-ready. Key Features: - Provides clear, step-by-step instructions for launching and managing a capital campaign - Loaded with examples of real-life capital campaigns to help the reader understand the real world application of strategies - Offers many charts, check-lists, timetables, budgets, and worksheets provide formats and samples that the reader can use or adapt for her campaign

Kihlstedt, Andrea: - Andrea has been guiding capital campaigns for 25 years, for clients ranging from cancer centers to Planned Parenthood affiliates, schools, settlement houses and arts organizations. She has helped new and community-based organizations raise the money they need for a solid start; and helped well-established organizations raise hundreds of millions of dollars. Working from the premise that involvement yields investment, Andrea shows her clients how to fully engage volunteers. Her unique approach--which draws on a sophisticated understanding of psychology and group process--isn't just about asking for larger gifts; it's about building relationships that inspire donor generosity. Andrea comes to this approach to fundraising through her long-standing interest in human behavior. She received her Master degree in Philosophy from Brown University. She is a graduate of the Johns Hopkins Fellows Program in Change Management and serves on the faculty of the Gestalt International Study Center where she teaches a course for non-profit leaders.

SKU	Unavailable
ISBN 13	9780834207943
ISBN 10	083420794X
Title	CAPITAL CAMPAIGNS: STRATEGIES
Author	Catherine Schwartz
Condition	Unavailable
Binding Type	Hardback
Publisher	Aspen Publishers Inc.,U.S.
Year published	1997-02-12
Number of pages	232
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.