The Character Of A Corporation by Gareth Jones

The Character Of A Corporation by Gareth Jones

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Summary

Introducing a new way of thinking about corporate culture. The authors have identified four distinct types of corporate culture, Networked, Mercenary, Fragmented and Communal, and provide advice on how to change the culture of their corporation. The ethical issues of manipulating the ways in which people relate to one another are also addressed.

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The Character Of A Corporation by Gareth Jones

Introducing a new way of thinking about corporate culture. The authors have identified four distinct types of corporate culture, Networked, Mercenary, Fragmented and Communal, and provide advice on how to change the culture of their corporation. The ethical issues of manipulating the ways in which people relate to one another are also addressed.
A do-it-yourself kit to understanding corporate culture.. A must read! * Richard Greenhalgh *
Gareth Jones is the BT Professor of Organizational Development at Henley Management College and visiting Professor of Organizational Behaviour at INSEAD. He is the author of books and articles dealing with organizational change, gender at work and organizational culture. He is, with Rob Goffee, a founding partner of Creative Management Associates and works with a number of organizations who see creativity as a source of competitive advantage.
SKU Unavailable
ISBN 13 9781861976390
ISBN 10 1861976399
Title The Character Of A Corporation
Author Gareth Jones
Condition Unavailable
Binding Type Paperback
Publisher Profile Books Ltd
Year published 2003-12-04
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.