China CEO by Juan Antonio Fernandez
China CEO provides insight from senior executives of multinational corporations who have survived the initial set up of operations in China; the critical establishment of relationships with Chinese authorities; the successful hiring, training, and development of local talent; and the foray into China's notoriously fickle consumer markets.
"a worthwhile and enjoyable read" (Supply Management, September 2006) "...a good mixture of theory, models, tools and case studies...useful for people ... delivering improvements in their global sourcing approach." (Global Sourcing, September 2006)
Juan Antonio Fernandez is a professor of management at China Europe International Business School, which ranks 22nd worldwide among MBA programs on the Financial Times index. Laurie Underwood, a 14-year journalist in greater China, is director of communications and publications for the American Chamber of Commerce in Shanghai. AmCham Shanghai ranks among the two largest American chambers in Asia.
| SKU | Unavailable |
| ISBN 13 | 9780470821923 |
| ISBN 10 | 0470821922 |
| Title | China CEO |
| Author | Juan Antonio Fernandez |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2006-05-12 |
| Number of pages | 324 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |