Chinese Fashion by Juanjuan Wu

Chinese Fashion by Juanjuan Wu

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Summary

Provides a comprehensive account of modern Chinese fashion since 1978. This book offers an analysis of the development of the Chinese fashion industry as well as an analysis of the relationship between dress, gender, identity and consumption in contemporary China. It is suitable for students of fashion and textiles.

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Chinese Fashion by Juanjuan Wu

How has fashion mirrored the social and cultural changes that have taken place in modern China? To what extent has fashion contributed to those changes? This book provides the first comprehensive account of modern Chinese fashion from 1978 to the present day. The post-Mao era witnessed the birth of the Chinese market economy, the reawakening of Chinese fashion, and the rejuvenation of Chinese society. The program of economic reform turned China into the world's leading manufacturing powerhouse, and the Chinese fashion industry now plays a key international role. During the same period, Western companies discovered China as a significant market for branded fashion and luxury goods. This book, which takes a chronological approach, offers an analysis of the development of the Chinese fashion industry as well as an analysis of the relationship between dress, gender, identity and consumption in contemporary China. As such it will be welcomed by all students of fashion and textiles.
Useful to scholars, professors and students and would be a wonderful addition to university librariesWorn Through Wu's book is of great value to professional researchers on the subjects of fashion, Asian culture, and/or modern China. It provides valuable historical information in almost all the facets of the fashion industry in China in the post-Mao era. Christine Tsui, Fashion Practice
Juanjuan Wu is Assistant Professor in the Department of Design, Housing, & Apparel at the University of Minnesota. She has written extensively on Chinese fashion and dress. She is former editor and journalist of Dadushi (Metropolis), a fashion magazine in Shanghai.
SKU Unavailable
ISBN 13 9781845207793
ISBN 10 1845207793
Title Chinese Fashion
Author Juanjuan Wu
Series Dress Body Culture
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2009-10-01
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable