CIM Revision Cards Marketing Communications by Gill Wood

CIM Revision Cards Marketing Communications by Gill Wood

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Summary

Provides a concise and fundamental information to assist students in passing the CIM exams. Presented in a compact, spiral bound format, this work features diagrams and bulleted lists to ensure that the key points are displayed. It includes a list of learning outcomes, hints and tips which are presented in each section.

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CIM Revision Cards Marketing Communications by Gill Wood

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are. Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised
D. Ramona Bobocel, Aaron C. Kay, Mark P. Zanna, James M. Olson
SKU Unavailable
ISBN 13 9780750682954
ISBN 10 0750682957
Title CIM Revision Cards Marketing Communications
Author Gill Wood
Condition Unavailable
Binding Type Hardback
Publisher Taylor & Francis Ltd
Year published 2006-11-08
Number of pages 108
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.