Classic Instruction by Bobby Jones
Completely updated and revised, the second edition of Cruise Ship Tourism covers the economic, social, and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject. Despite the industry growing rapidly, there is a substantial gap in the related literature, and this book addresses the key issues for researchers, students, and industry professionals.This second edition:
- Reviews the fundamental principles of the industry, the cruise experience from a passenger perspective, marketing, planning, and destination development.
- Includes case studies throughout, translating theory into practical management advice.
- Comprises contributions from over 50 international contributors to portray a truly global perspective.
- Provides numerous full-color illustrations to bring the subject to life.
Brought to you by major names in the field, this new edition is a valuable 'one-stop-shop' for those interested in cruise ships and maritime tourism and an invaluable resource for researchers, students, and industry professionals concerned more widely with tourism and business development.
Robert T. (Bobby) Jones Jr. was an Atlanta lawyer who also happened to become, arguable, the best golfer who ever lived. His ultimate achievement came in 1930, when he became the first and only golfer ever to win the Grand Slam in one calendar year. He promptly retired from competitive golf, returned to his law practice, and subsequently founded Augusta National Golf Club, site of the annual Masters Tournament.
| SKU | Unavailable |
| ISBN 13 | 9780767902083 |
| ISBN 10 | 0767902084 |
| Title | Classic Instruction |
| Author | Bobby Jones |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | American Golfer,U.S. |
| Year published | 1998-05-11 |
| Number of pages | 144 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |