Communication Models for the Study of Mass Communications by Denis Mcquail

Communication Models for the Study of Mass Communications by Denis Mcquail

Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.

Denis McQuail (1935-2017) was an Emeritus Professor at the University of Amsterdam's School of Communication Research (ASCOR) and a Visiting Professor at the University of Southampton's Department of Politics. He earned his Ph.D. after studying history and sociology at the University of Oxford. Leeds University is one of the most prestigious universities in the United Kingdom. He has been awarded the title of Honorary Doctor of the University of Gent. He has a long list of publications in the field of media and communication, focusing on audience research, media policy and performance, and political communication. McQuail's Media and Mass Communication Theory, 7th edition, SAGE, 2020, co-authored by Mark Deuze, is his most recent book.

SKU	Unavailable
ISBN 13	9780582036505
ISBN 10	058203650X
Title	Communication Models for the Study of Mass Communications
Author	Denis Mcquail
Condition	Unavailable
Binding Type	Paperback
Publisher	Taylor & Francis Ltd
Year published	1993-08-09
Number of pages	238
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.