Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition
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Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition by Thomas Wheelen
For courses in Strategic Management and Business Policy.
Utilise a strategic management model to learn and apply key concepts
Picking up where the popular previous editions left off, Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy.
| SKU | Unavailable |
| ISBN 13 | 9781292227290 |
| ISBN 10 | 129222729X |
| Title | Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition |
| Author | Thomas Wheelen |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pearson Education Limited |
| Year published | 2017-11-21 |
| Number of pages | 432 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |