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Summary

Connect and engage across channels with the new customers Connect is the ultimate marketing guide to becoming more relevant, effective, and successful within the new marketplace.

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Connect by Lars Birkholm Petersen

Connect and engage across channels with the new customers Connect is the ultimate marketing guide to becoming more relevant, effective, and successful within the new marketplace.

LARS BIRKHOLM PETERSEN manages the Sitecore Business Optimization Services global team of consultants. He helps organizations connect the experience across the different channels their customers use.

RON PERSON is Senior Consultant, Business Optimization, for Sitecore. He is the author of 26 books including Balanced Scorecards and Operational Dashboards with Microsoft Excel from Wiley.

CHRISTOPHER NASH is Senior Consultant, Business Optimization, for Sitecore. He is an experience marketing specialist who advises customers about strategies and best practices for creating successful connected customer experiences.

SKU Unavailable
ISBN 13 9781118963616
ISBN 10 111896361X
Title Connect
Author Lars Birkholm Petersen
Condition Unavailable
Binding Type Hardback
Publisher John Wiley & Sons Inc
Year published 2014-09-15
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.