Contemporary Strategic Management
Summary
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Contemporary Strategic Management by Richard Pettinger
Author Biography RICHARD PETTINGER teaches a wide variety of courses, including strategic management at the Management Studies Centre, University College London and is also an active Management Consultant.
'Clarity and readability is assured throughout through clear structuring, judicious use of bullet points, numerous figures and many stimulating case illustrations..distinctively the emphasis throughout is on what the practising manager can or should do in strategic situations. This practical approach combined with a direct tone will resonate strongly with MBA audiences.' - Duncan Angwin, The Times Higher Education Supplement
RICHARD PETTINGER is an experienced business author. He teaches a wide range of courses, including strategic management, at the Management Studies Centre, University College London and is also an active Management Consultant.
| SKU | Unavailable |
| ISBN 13 | 9781403913272 |
| ISBN 10 | 1403913277 |
| Title | Contemporary Strategic Management |
| Author | Richard Pettinger |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Bloomsbury Publishing PLC |
| Year published | 2004-03-04 |
| Number of pages | 520 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |