Content Rules by Ann Handley
How to create bold content that packs a punch for blogs, podcasts, websites and webinars to establish credibility and build a loyal customer base! Content Rules shows how you can create compelling content that people want to consume and which speaks to their needs or wants or desires.
Ann Handley (annhandley.com) is the Chief Content Officer of Marketing Profs, a rich and trusted resource that offers actionable know-how to its 365,000 subscribers. As a thought leader and writer with a passion for good content, she writes and blogs extensively about online business, marketing, and sometimes just life. C.C. Chapman (cc-chapman.com) is a media creator, entrepreneur, and online marketing expert. He recently launched DigitalDads.com-a site where a dad can be a guy-to serve as a cornerstone of the online parenting space.
| SKU | Unavailable |
| ISBN 13 | 9780470648285 |
| ISBN 10 | 0470648287 |
| Title | Content Rules |
| Author | Ann Handley |
| Series | New Rules Social Media Series |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2010-11-26 |
| Number of pages | 282 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |