
Converging Media by Pavlik
Industry. Culture. Technology. It's time they came together. From reading news on tablets to video calling on smartphones, digital media has changed the ways in which we communicate. Placing convergence at the center of the discussion, Converging Media: A New Introduction to Mass Communication, Sixth Edition, uses the technologies we employ every day to explain our current media environment--and to consider where we might be headed.
"This is the best introductorytextbook available with respect to staying in the moment of the change taking place within the media industry and, as a result, within our media culture"--Thom Gencarelli, Manhattan College "This is an excellent textbook for anyone teaching a course on converging media. It provides compelling story about the challenges we face in understanding a rapidly changing media landscape."--Steven Keeler, Cayuga Community College
John V. Pavlik is Professor of Journalism and Media Studies at Rutgers University. Shawn McIntosh is Assistant Professor of English and Communication at Massachusetts College of Liberal Arts.
| SKU | Unavailable |
| ISBN 13 | 9780190646653 |
| ISBN 10 | 0190646659 |
| Title | Converging Media |
| Author | Pavlik |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Oxford University Press Inc |
| Year published | 2018-01-19 |
| Number of pages | 504 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |