Cooperative Strategy by Pierre Dussauge
Strategic alliances are a crucial facet of business life as a means of growing market share, increasing profits, and more, but such alliances are never straightforward. This book makes it possible to anticipate, before an alliance is formed, what its evolution, outcome and consequences are likely to be.
"Dussauge & Garrettea s work provides a useful and quickly absorbed framework.." ---- The Antidote, Vol 29, 2000
Pierre Dussauge is the author of Cooperative Strategy: Competing Successfully Through Strategic Alliances, published by Wiley.
Bernard Garrette is the author of Cooperative Strategy: Competing Successfully Through Strategic Alliances, published by Wiley.
| SKU | Unavailable |
| ISBN 13 | 9780471974925 |
| ISBN 10 | 0471974927 |
| Title | Cooperative Strategy |
| Author | Pierre Dussauge |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley & Sons Inc |
| Year published | 1999-04-26 |
| Number of pages | 254 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |