Crash Course
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Crash Course by Ingrassia Paul
With an updated Afterword by the author This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies--once proud symbols of prosperity--through bankruptcy. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the White House. Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Complete with a new Afterword providing fresh insights into the continuing upheaval in the auto industry--the travails of Toyota, the revolving-door management and IPO at General Motors, the unexpected progress at Chrysler, and the Obama administration's stake in Detroit's recovery--Crash Course addresses a critical question: America bailed out GM, but who will bail out America?Paul Ingrassia, a Pulitzer Prize-winning journalist and former Dow Jones executive, was the Detroit bureau head for the Wall Street Journal.
| SKU | Unavailable |
| ISBN 13 | 9781400068630 |
| ISBN 10 | 1400068630 |
| Title | Crash Course |
| Author | Ingrassia Paul |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Random House USA Inc |
| Year published | 2010-01-14 |
| Number of pages | 306 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |