
Creative Management by Malcolm Goodman
This textbook is structured to take the student from the familiar traditional and historical management responses, through to less familiar territory of creative management responses, required during times of change and to maintain competitive advantage. Practical applications are stressed.Malcolm Goodman is Senior Teaching Fellow at Durham University, UK
Sandra M. Dingli is Director of The Edward de Bono Institute for the Design & Development of Thinking at the University of Malta, Malta
| SKU | Unavailable |
| ISBN 13 | 9780133120592 |
| ISBN 10 | 0133120597 |
| Title | Creative Management |
| Author | Malcolm Goodman |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pearson Education (US) |
| Year published | 1995-09-20 |
| Number of pages | 424 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |