Creative Selection by Ken Kocienda
The inside story of Apple's design process during the golden age of Steve Jobs
Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic: the ability to push people to think for themselves, and to empower them to turn their best thinking into realityIt is a story about the intersection of technology and humanity. -- Kim Scott, New York Times bestselling author of Radical Candor
I’ve literally been waiting a decade for this book. Ken Kocienda takes you inside Apple in way only a true insider, a veteran software developer, could. Creative Selection is the answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down. -- Adam Lashinsky, author of the 2012 bestseller, Inside Apple
If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process –from generating ideas to doing a demo for Steve Jobs. -- Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl Sandberg
Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone. One of the hardest problems – and biggest risks – of the first iPhone was the development of a multitouch keyboard. I placed this formidable responsibility squarely in Ken’s hands, and the success of the keyboard emerged from his insights, collaboration and dogged pursuit of excellence. He now offers readers, in his own words, a window into his experiences and insights from the trenches. -- Scott Forstall, Original iPhone Software Team Leader and SVP iOS, Apple
I’ve literally been waiting a decade for this book. Ken Kocienda takes you inside Apple in way only a true insider, a veteran software developer, could. Creative Selection is the answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down. -- Adam Lashinsky, author of the 2012 bestseller, Inside Apple
If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process –from generating ideas to doing a demo for Steve Jobs. -- Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl Sandberg
Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone. One of the hardest problems – and biggest risks – of the first iPhone was the development of a multitouch keyboard. I placed this formidable responsibility squarely in Ken’s hands, and the success of the keyboard emerged from his insights, collaboration and dogged pursuit of excellence. He now offers readers, in his own words, a window into his experiences and insights from the trenches. -- Scott Forstall, Original iPhone Software Team Leader and SVP iOS, Apple
Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad and Apple Watch. Ken lives in San Jose, California with his wife.
| SKU | Unavailable |
| ISBN 13 | 9781529004717 |
| ISBN 10 | 1529004713 |
| Title | Creative Selection |
| Author | Ken Kocienda |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pan Macmillan |
| Year published | 2018-09-06 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |