The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First
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The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First by Harvey Thompson
A how-to book on developing a customer-driven organization. It provides a company-tested methodology that shows companies how to attract and retain customers. It focuses on management technique called Customer Value Management (CVM).
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| SKU | Unavailable |
| ISBN 13 | 9780071352109 |
| ISBN 10 | 0071352104 |
| Title | The Customer-Centered Enterprise: How IBM and Other World-Class Companies Achieve Extraordinary Results by Putting Customers First |
| Author | Harvey Thompson |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2000-01-16 |
| Number of pages | 224 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |