Customer-centered Growth by Diane Hessan

Customer-centered Growth by Diane Hessan

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Summary

In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow--even under the most adverse business conditions.

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Customer-centered Growth by Diane Hessan

In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow--even under the most adverse business conditions.
Richard Whiteley, author of The Customer-Driven Company (selected by Fortune as one of the best books of the year), is Vice Chairman and cofounder of The Forum Corporation. Diane Hessan is executive vice president at Forum. Each author holds an M.B.A. from Harvard Business School.
SKU Unavailable
ISBN 13 9780201154931
ISBN 10 0201154935
Title Customer-centered Growth
Author Diane Hessan
Condition Unavailable
Binding Type Paperback
Publisher INGRAM PUBLISHER SERVICES US
Year published 1997-03-24
Number of pages 336
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.