Data Smart by John W Foreman

Data Smart by John W Foreman

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Summary

Data Science gets thrown around in the press like it's magic. Major retailers are predicting everything from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions.

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Data Smart by John W Foreman

Data Science gets thrown around in the press like it's magic. Major retailers are predicting everything from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions.
John W. Foreman is Chief Data Scientist for MailChimp.com, where he leads a data science product development effort called the Email Genome Project. As an analytics consultant, John has created data science solutions for The Coca-Cola Company, Royal Caribbean International, Intercontinental Hotels Group, Dell, the Department of Defense, the IRS, and the FBI.
SKU Unavailable
ISBN 13 9781118661468
ISBN 10 111866146X
Title Data Smart
Author John W Foreman
Condition Unavailable
Binding Type Paperback
Publisher John Wiley & Sons Inc
Year published 2013-11-22
Number of pages 432
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.