Delighting Your Customers by Avril Owton Mbe

Delighting Your Customers by Avril Owton Mbe

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Summary

Your relationship with your customers is probably one of the most important you'll ever have. No business can survive without them, but reaching customers in the first place is a big challenge for small companies.

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Delighting Your Customers by Avril Owton Mbe

The Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Your relationship with your customers is probably one of the most important you'll ever have. No business can survive without them, but reaching customers in the first place is a big challenge for small companies. This book offers invaluable advice on: Understanding your customers; Asking for feedback...and learning from it; Creating a customer service strategy; Hiring the right people; Setting up and implementing complaint processes; Adding a personal touch; Being creative...But making sure you can deliver; Learning from your competitors. 'brimming with customer with customer service delights, covering everything from understanding your customers' expectations to handling their complaints.' Management Today
'A brand new series aimed at small businesses, with another four volumes to come later in the yearThese cover different subjects to most series and they look great. Ideas, examples, tips and sources of further information add up to a great little package in each.' The Bookseller (March 2007) 'brimming with customer with customer service delights, covering everything from understanding your customers' expectations to handling their complaints.' Management Today
Avril may have danced her way to success with the Tiller Girls, but as a mother, hotelier, award-winning businesswoman and international speaker, she has demonstrated a true business personality and dynamic leadership.She is founder and organiser of a regional women's network; a regular speaker for national organisation everywoman; and an active member of the prestigious Institute of Directors.
SKU Unavailable
ISBN 13 9780713675429
ISBN 10 071367542X
Title Delighting Your Customers
Author Avril Owton Mbe
Series Business On A Shoestring
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2007-09-30
Number of pages 176
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.