Digital Marketing by Alan Charlesworth

Digital Marketing by Alan Charlesworth

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Summary

Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated 4th edition takes an approach that prepares students for an active role in digital marketing.

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Digital Marketing by Alan Charlesworth

Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated 4th edition takes an approach that prepares students for an active role in digital marketing.

With a background in sales, service, marketing and education, Alan Charlesworth has been involved in what we now call 'digital marketing' as practitioner, trainer, researcher, teacher, writer and consultant since 1996.

SKU Unavailable
ISBN 13 9780367706593
ISBN 10 0367706598
Title Digital Marketing
Author Alan Charlesworth
Condition Unavailable
Binding Type Paperback
Publisher Taylor & Francis Ltd
Year published 2022-11-01
Number of pages 356
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.