Disruption Denial by David Guillebaud

Disruption Denial by David Guillebaud

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Summary

What companies and executives must do to overcome the disruptive challenges caused by new technology. Many companies are struggling to cope with the massive change and disruption in the age of new technology. This important book explains the main barriers to managing disruption successfully - and how to overcome them.

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Disruption Denial by David Guillebaud

We live in a world of constant change and disruption caused mainly by new technology. Yet, in business, there is widespread apathy, paralysis and confusion in many established companies in face of the obvious scope, scale, reach and pace of disruptive change. Why? Because Denial is the natural default response, given how executives' brains function and how they are trained.This important book examines why companies seem paralysed in the headlights of onrushing digital and other disruption. In analysing and understanding this tendency towards denial in companies, the author is then able to guide executives to begin seeing a new perspective to coping with the transformation challenge that faces them. Full of insightful case studies and lessons gained from the author's work with leading companies, this is a hugely timely book when virtually all companies and executives must deal with the threat of disruptive change.Written by an experienced consultant who has advised several leading companies in their transformation programs.A very timely book - this topic will continue to be one of the most debated and talked about in business.
David Guillebaud is an experienced management consultant who has worked with some of the world's leading companies. He is currently an Associate Partner at Elix-IRR consultancy.
SKU Unavailable
ISBN 13 9781910649770
ISBN 10 1910649775
Title Disruption Denial
Author David Guillebaud
Condition Unavailable
Binding Type Hardback
Publisher LID Publishing
Year published 2016-09-05
Number of pages 224
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.