Disruptive Innovation and Digital Transformation by Marguerite L Johnson

Disruptive Innovation and Digital Transformation by Marguerite L Johnson

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Summary

A practical guide with concise insights for understanding the applications of disruptive innovation and how to iteratively apply them to projects and opportunities. The book presents insights from the best minds across relevant disciplines - from its original theory and latest updates - to arrive at new insights on digital transformation.

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Disruptive Innovation and Digital Transformation by Marguerite L Johnson

A practical guide with concise insights for understanding the applications of disruptive innovation and how to iteratively apply them to projects and opportunities. The book presents insights from the best minds across relevant disciplines - from its original theory and latest updates - to arrive at new insights on digital transformation.
Marguerite L. Johnson leads transformational innovation growth strategies. Her business leadership and market knowledge extends across many commercial and industrial markets: automotive electrification, vehicle electronic safety systems, engines, heavy off-road equipment, and plastics. Marguerite's expertise includes: disruptive innovation, digital transformation, ideation, customer insights, digital marketing, digital business models and platforms, open innovation, co-creation, and innovation ecosystems. She earned a Master's degree in acquisitions management from Central Michigan University and several professional certifications from Northwestern University, Kellogg, Harvard Business School, and MIT Sloan. Marguerite is a twice US patented inventor.
SKU Unavailable
ISBN 13 9781952538926
ISBN 10 1952538920
Title Disruptive Innovation and Digital Transformation
Author Marguerite L Johnson
Condition Unavailable
Binding Type Paperback
Publisher Business Expert Press
Year published 2020-12-30
Number of pages 200
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.