Drop the Pink Elephant by Bill Mcfarlan
"I did not have sexual relations with that woman, Ms Lewinsky." -Bill Clinton A seemingly harmless quote. Mr Clinton was trying to get his point across no doubt. But what are the factors that most people remember about this statement? Bill Clinton. Sexual relations. Ms Lewinsky. Almost all of us fall into the deadly trap of allowing poor communication skills to obscure our meanings, reduce our effectiveness and highlight our stupidity. According to author Bill McFarlan, most of us tend to talk in these negatives, which he terms 'pink elephants'. By drawing on personal and well-known examples, McFarlan provides a host of classic 'pink elephants' and the ways and means to avoid them. Bill McFarlan has been at the forefront of British media for over 25 years, starting with local newspaper reporting and ending up as a BBC and Sky Sports presenter. He has worked on many prestigious programmes, including Breakfast News with Jill Dando and Nicholas Witchell and The World's Strongest Man. Since 1989 he has run one of Britain's most successful media consultancy broadcasting business.
..If this book has a weakness, it is that so much of it is merely common sense... (Glasgow Herald, 5 March 2003) ...certainly an entertaining read set in an attractive format but it is much more than that...I thoroughly recommend Bill's book... (Genesis New Beginnings) 'This is a fascinating must-read.' (Glasgow Evening Times, 5 April 2003) ..Even if you normally steer clear of self-help books, do try the very funny and perceptive Drop The Pink Elephant... (Caledonian, May 2003) ...enormously pleasurable to read and the words of wisdom sink in almost without a murmur...a very good book... (City to Cities, May/June 2003) ..it tackles every aspect of personal communication in a crisp, entertaining style... (Plain English Magazine, 30 July 2003) 8th top business book 2003 (Supply Management, 21 August 2003) ...What a great book...no hesitation in recommending this book... (Marketing, 6 November 2003)
Bill McFarlan's career has been at the forefront of the British media for over 25 years, starting with local newspapers and culminating in anchoring BBC and Sky Sports productions. He has presented many prestigious programmes, including World's Strongest Man and Breakfast News. From 1989, in addition to his broadcasting duties, Bill has run one of Britain's most successful media consultancies, The Broadcasting Business, where he has conducted more than 1,000 training courses in presentation skills and radio and TV interview skills. He has fronted courses across Britain, France, Spain, the United States, Africa and the Caribbean, all aimed at building confidence and competence in communication skills. Bill lives in Glasgow with his wife and three children. In his spare time he is a keen golfer and squash player. The Broadcasting Business can be contacted at www broadcastingbusiness.co.uk or Tel: 0141 637 9090 Fax: 0141 637 8282
| SKU | Unavailable |
| ISBN 13 | 9781841124797 |
| ISBN 10 | 1841124796 |
| Title | Drop the Pink Elephant |
| Author | Bill Mcfarlan |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2003-02-26 |
| Number of pages | 180 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |