Economics of Strategy by David Besanko

Economics of Strategy by David Besanko

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Summary

Covering the modern economics and strategy research, this book applies modern economic principles to study the firm's strategic position. It integrates insights from the theory of the firm, industrial organization, and strategy research, while building upon a theoretical foundation familiar to academics working in economics and strategy.

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Economics of Strategy by David Besanko

Covering the broad sweep of modern economics and strategy research, this comprehensive book broke new ground in its original edition by applying modern economic principles to study the firm's strategic position. Completely updated and revised, this new edition integrates recent insights from the theory of the firm, industrial organization, and strategy research, while building upon a strong theoretical and empirical foundation familiar to academics working in economics and strategy. New co-author, Scott Schaefer adds his expertise on organizational economics. It includes new chapters on performance evaluation and strategic fit. Hundreds of examples ground theory in the everyday activities of the firm and show how the economic principles of strategy actually work. It is a unique, modern treatment of topics.
SKU Unavailable
ISBN 13 9780471212133
ISBN 10 047121213X
Title Economics of Strategy
Author David Besanko
Condition Unavailable
Binding Type Hardback
Publisher John Wiley and Sons Ltd
Year published 2003-07-22
Number of pages 656
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.