Enterprise, Entrepreneurship and Small Business by Simon Down

Enterprise, Entrepreneurship and Small Business by Simon Down

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Summary

Moves beyond the narrow, prescriptive focus on the ′how′ employed by other textbooks, and places equal emphasis on the ′why′ - all the time considering the role of enterprise, entrepreneurship and small business in the world we live in.

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Enterprise, Entrepreneurship and Small Business by Simon Down

Moves beyond the narrow, prescriptive focus on the how employed by other textbooks, and places equal emphasis on the why - all the time considering the role of enterprise, entrepreneurship and small business in the world we live in.
A thoughtful and reflective account of "enterprise", offering meaningful and contextualized knowledge to students at all levels, written in a style that is as engaging as it is informative – and peppered with unobtrusive dry wit
Professor Sara Carter, OBE
Hunter Centre for Entrepreneurship, University of Strathclyde

This textbook is a breath of fresh air..Enterprise, Entrepreneurship and Small Business is not just another textbook on small businesses. A closer look reveals that this is a guide for understanding the differend angles from which entrepreneuring is experienced...clarity and richness of content are only two of the reasonswhy students and experts of enterprise alike will enjoy this rewarding book...Down understands his audience and writes for them, with relevant concepts and dialogical style. Enterprise, Entrepreneurship and Small Business is a beautifully crafted book, with strong narrative power and pristine clarity, and yet it is essentially a textbook, and a good one
Angelo P. Bisignano
The International Journal of Entrepreneurship and Innovation


`A thoughtful and reflective account of "enterprise", offering meaningful and contextualized knowledge to students at all levels, written in a style that is as engaging as it is informative – and peppered with unobtrusive dry wit′ - Professor Sara Carter, OBE, Hunter Centre for Entrepreneurship, University of Strathclyde -- William B. Garner
SKU Unavailable
ISBN 13 9781412910125
ISBN 10 1412910129
Title Enterprise, Entrepreneurship and Small Business
Author Simon Down
Condition Unavailable
Binding Type Paperback
Publisher SAGE Publications Inc
Year published 2010-03-18
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.