Essential Marketing by Tony Proctor

Essential Marketing by Tony Proctor

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Summary

An introduction to marketing, this book is particularly suited to the mandatory and optional units in marketing for Advanced GNVQ. It also meets the requirements of A Level and undergraduate studies in business and management, and professional students taking a first course in marketing.

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Essential Marketing by Tony Proctor

An introduction to marketing, this book is particularly suited to the mandatory and optional units in marketing for Advanced GNVQ. It also meets the requirements of A Level and undergraduate studies in business and management, and professional students taking a first course in marketing.
SKU Unavailable
ISBN 13 9780003276305
ISBN 10 0003276309
Title Essential Marketing
Author Tony Proctor
Series Collins Guides To Success S
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Publishers
Year published 1992-11-13
Number of pages 320
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.