Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

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Summary

This 15-chapter self-contained text offers coverage of the essential topics in small business management and entrepreneurship. It follows the logical process and critical issues of creating, launching, and managing a successful small business.

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Essentials of Entrepreneurship and Small Business Management by Thomas W Zimmerer

For courses in Small Business Management and Entrepreneurship. A streamlined version of the authors' best-selling Effective Small Business Management, Sixth Edition, this 15-chapter self-contained text offers complete coverage of the essential topics in small business management and entrepreneurship. Using an abundance of real-world examples, and practical hands-on exercises and activities, it provides a no-nonsense real-world approach that follows the logical process.
SKU Unavailable
ISBN 13 9780130172808
ISBN 10 0130172804
Title Essentials of Entrepreneurship and Small Business Management
Author Thomas W Zimmerer
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education (US)
Year published 2001-06-20
Number of pages 624
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable