Financial Times Corporate Strategy Casebook by Philip A Wickham

Financial Times Corporate Strategy Casebook by Philip A Wickham

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Summary

This corporate-strategy text provides a range of interesting and exciting case material, ready to use in isolation or in conjunction with the corresponding edition of Richard Lynch's "Corporate Strategy".

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Financial Times Corporate Strategy Casebook by Philip A Wickham

This text provides a range of interesting and exciting case material ready to use in isolation or in conjunction with the latest edition of Richard Lynch's Corporate Strategy. Each chapter contains up to six cases from the Financial Times newspaper relating to a specific topic. The chapters are supported by a brief commentary to explain the theory in that section. The cases are relevant and up-to-date and reflect the consistently excellent standard of FT journalism. The structure of the cases book matches exactly that of Corporate Strategy.
SKU Unavailable
ISBN 13 9780273643425
ISBN 10 0273643428
Title Financial Times Corporate Strategy Casebook
Author Philip A Wickham
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2000-05-16
Number of pages 440
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.