Flawless Execution: Use The Techniques And Systems Of America's Fighter Pilots To Perform At Your Peak And Win The Battles Of The Business World by James D Murphy

Flawless Execution: Use The Techniques And Systems Of America's Fighter Pilots To Perform At Your Peak And Win The Battles Of The Business World by James D Murphy

Your business can take a lesson from the American military's fighter pilots. At Mach 2, the instrument panel of an F-15 is screaming out information, the horizon is a blur, the wingman is occupied, the jet is hanging on the edge -- and yet fighter pilots routinely handle the stress. It's not much different in today's unforgiving business world. One slipup and your company is bankrupt before your employees know what hit them.

What works on the squadron level for F-15 pilots will also work for your marketing team, sales force, or research and development group. By analyzing the work environment and attacking its centers of gravity in parallel, you'll begin to utilize the Plan-Brief-Execute-Debrief-Win cycle that will rapidly impact your business's future success. U.S. fighter squadrons have been using this program for nearly fifty years to reduce their mistake rate, cut casualties and equipment losses, and rack up an envious victory record. Now, with Flawless Execution, your business can too.

JAMES D. MURPHY is the founder and CEO of Afterburner, Inc., established in 1996. A former U.S. Air Force F-15 fighter pilot, Murphy established Afterburner to teach skills inspired by his military training and service to business leaders all over the world. He and his team of veterans led Afterburner to its three-time recognition by Inc. magazine for fastest growth, and made the Inc. 500 List twice. He has been featured in the Wall Street Journal, BusinessWeek, Inc., Newsweek, and has appeared on CNN, Fox News, and Bloomberg News. Author of Business Is Combat and Flawless Execution.

WILLIAM M. DUKE is a retired U.S. Navy Officer with 23 years of combined active and reserve service. He also worked as an operations and hiring manager in a U.S. Fortune 500 company for eight years. He is Director of Learning and Development for Afterburner, Inc., where he consults and trains corporate managers in a wide variety of industries. He is the coauthor of Flawless Execution Field Manual and The Debrief Imperative with James D. Murphy.