Food and Beverage Management

Food and Beverage Management

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Summary

Features topics that include getting started in the restaurant business; menu planning; food and beverage operations and control; and, staffing issues including recruitment and turnover. This book also covers marketing including public relations and merchandising, and trends and development including franchising and environmental issues.

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Food and Beverage Management by Bernard Davis

Food and Beverage Management 4e provides a complete introduction to this vital area of hospitality management. Now in its fourth edition, this best-selling text has been completely revised and restructured to reflect current practice and teaching and includes updated information on all areas, especially technology, operations and staffing issues. Each chapter has a user friendly structure including aims, exercises and further study hints. This edition also has a companion website for lecturers which includes PowerPoint slides, extra case studies, multiple choice questions, review questions, activities, true or false questions and revision notes to aid teaching and learning Food and Beverage Management 4e is the introductory bible for people entering food and beverage management studies or practice.
Senior Lecturer in Hospitality and Tourism Management, Programme Leader MA International Hotel and Restaurant Management, London Metropolitan University
SKU Unavailable
ISBN 13 9780750667302
ISBN 10 0750667303
Title Food and Beverage Management
Author Bernard Davis
Condition Unavailable
Binding Type Paperback
Publisher Taylor & Francis Ltd
Year published 2008-04-22
Number of pages 426
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable