Food Styling by Delores Custer

Food Styling by Delores Custer

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Summary

Food Styling is the first serious book on the subject of food styling for specific media: editorial, advertorial, public relations, marketing, advertising, packaging, and television and film production.

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Food Styling by Delores Custer

Food Styling is the first serious book on the subject of food styling for specific media: editorial, advertorial, public relations, marketing, advertising, packaging, and television and film production. It focuses on the development of skills and the techniques and equipment required to help chefs improve presentations and simply better market a product.

DELORES CUSTER has been a freelance food stylist and culinary educator since 1978. Today she styles for magazines and cookbook publishers, and in print advertising, public relations, television, and feature films. She has taught courses in Professional Food Styling, Recipe Writing, and Food Demonstration Techniques for Television at New York University, The Culinary Institute of America, The Institute of Culinary Education, and culinary schools around the world. Her food clients include Kraft Foods, General Mills, Unilever, Campbell Soup Company, ConAgra, Nestlé, Häagen-Dazs®, Red Lobster, Subway, Cuisinart, Bacardi, and Budweiser. Her website is delorescuster.com.

SKU Unavailable
ISBN 13 9780470080191
ISBN 10 0470080191
Title Food Styling
Author Delores Custer
Condition Unavailable
Binding Type Hardback
Publisher John Wiley & Sons Inc
Year published 2010-05-11
Number of pages 416
Prizes Winner of IACP Crystal Whisk Award (Beverage/Ref/Technical) 2011
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.