The Fundamentals of Illustration
The Fundamentals of Illustration
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Summary
Introduces students to the theory and practice of illustration and takes readers through each stage of the creative process; from interpreting the brief and generating ideas to design and production, as well as basic communication theory and creative strategies.
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The Fundamentals of Illustration by Lawrence Zeegan
After a decade of catching up with technology, modern illustration is digitally literate and full of stylistic attitude. Today's illustrators work across a broad range of traditional skills and software and are much in demand. Recognising illustration as a freelance profession, "The Fundamentals of Illustration" explains best working practices appropriate to all industry sectors, including how to market and promote work effectively. It also includes a useful section on copyright and the legalities of selling work. Accompanied by engaging visuals and examples from the world of professional illustration, "The Fundamentals of Illustration" offers a unique and comprehensive insight into the world of professional illustration.
Lawrence Zeegen is an illustrator, educator, and writer. As Head of the School of Communication Design, Kingston University, UK, he leads undergraduate and postgraduate courses in animation, filmmaking, graphic design, illustration and screen design for film and TV. Lawrence has lectured and spoken at conferences, institutions and design events nationally and internationally. He contributes regularly to numerous magazines and publications and has published several books on the subject of illustration. Formed in 1998, Crush is a creative agency working with a diverse range of clients from international names to niche markets.
| SKU | Unavailable |
| ISBN 13 | 9782940373338 |
| ISBN 10 | 2940373337 |
| Title | The Fundamentals of Illustration |
| Author | Lawrence Zeegan |
| Series | Fundamentals |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Bloomsbury Publishing PLC |
| Year published | 2005-10-10 |
| Number of pages | 176 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |