Gaining and Sustaining Competitive Advantage by Jay B Barney

Gaining and Sustaining Competitive Advantage by Jay B Barney

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Summary

For MBA-level courses in Strategic Management. This text is designed to show students how to put theory into practice.

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Gaining and Sustaining Competitive Advantage by Jay B Barney

For MBA-level courses in Strategic Management. This text is designed to show students how to put theory into practice.

Jay Barney is a management professor at the Fisher College of Business at Ohio State University. He has authored five bestselling strategy textbooks and countless articles in strategy and management publications. Trish Clifford spent her time at McKinsey & Company as the Director of Global Strategy Learning, and currently works in private practice with mid- and upper-level managers in a variety of industries to enhance strategic competencies through a customized mix of advising, workshops, experiential learning, asynchronous and classroom learning. She works in the United States, China, and Europe.

SKU Unavailable
ISBN 13 9780201512854
ISBN 10 0201512858
Title Gaining and Sustaining Competitive Advantage
Author Jay B Barney
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education (US)
Year published 1996-07-10
Number of pages 570
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.