Generation M by Shelina Janmohamed

Generation M by Shelina Janmohamed

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Summary

How a new generation of young Muslims are changing the world.

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Generation M by Shelina Janmohamed

What does it mean to be young and Muslim today? There is a segment of the world's 1.6 billion Muslims that is more influential than any other, and will shape not just the future of Muslims, but also the world around them: meet 'Generation M'.From fashion magazines to social networking, the 'Mipsterz' to the 'Haloodies', halal internet dating to Muslim boy bands, Generation M are making their mark. Shelina Janmohamed, award-winning author and leading voice on Muslim youth, investigates this growing cultural phenomenon at a time when understanding the mindset of young Muslims is critical. With their belief in an identity encompassing both faith and modernity, Generation M are not only adapting to Western consumerism, but reclaiming it as their own.
'A crucial book at a critical time.. A must-read' - Lyse Doucet, BBC Chief International Correspondent, 'A compelling account of today's young Muslim consumers' - Paul Polman, CEO of Unilever, 'A fresh and insightful perspective' - Sir Martin Sorrell, founder and CEO of WPP, 'Unparalleled... For those within and concerned with modern Muslim communities'- Professor Reina Lewis, author of Muslim Fashion: Contemporary Style Cultures, 'A vivid account' - Farah Pandith, former Special Representative to Muslim Communities
Shelina Janmohamed is the bestselling author of Love in a Headscarf. She is an established commentator on Muslim social and religious trends, and has written for the Guardian, the National and the BBC.
SKU Unavailable
ISBN 13 9781780769097
ISBN 10 1780769091
Title Generation M
Author Shelina Janmohamed
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2016-08-30
Number of pages 352
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.