The Global Business Environment by Janet Morrison

The Global Business Environment by Janet Morrison

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Summary

The new edition of Janet Morrison's engaging and comprehensive textbook explores the economic, political, social, legal and cultural environments in which businesses operate. Thoroughly updated, now featuring videos and interactive ebook, it challenges readers to think critically about the challenges and responsibilities of global issues.

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The Global Business Environment by Janet Morrison

The new edition of Janet Morrison's engaging and comprehensive textbook explores the economic, political, social, legal and cultural environments in which businesses operate. Thoroughly updated, now featuring videos and interactive ebook, it challenges readers to think critically about the challenges and responsibilities of global issues.
'In this excellent new edition, Morrison provides a beautifully written, comprehensive introduction to the business environmentReorganized and updated, the text is now even more accessible, informative and thought provoking. It remains the best available foundation textbook for students studying any aspect of International Business.' - Jennifer Lane Lee, University of Liverpool, UK 'An up-to-date, comprehensive and accessible textbook that fully meets the challenges of teaching international business' - David Sunderland, University of Greenwich, UK
Janet Morrison, now retired, was formerly a Senior Lecturer at Sunderland Business School in the UK, where she enjoyed a long career in teaching, research, curriculum development and course administration. She taught international business modules at undergraduate and postgraduate levels, including International Business Environment, Management in a Global Environment, Japanese Business and the Social and Cultural Environment of International Business. She was programme leader for undergraduate international business degrees and the MBA in International Management.
SKU Unavailable
ISBN 13 9781137483744
ISBN 10 1137483741
Title The Global Business Environment
Author Janet Morrison
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2016-12-30
Number of pages 486
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.