Global Marketing by Svend Hollensen

Global Marketing by Svend Hollensen

Botany for Gardeners is a classic guide to gardening aimed at the serious gardener and green-fingered enthusiast. It includes a wealth of useful and interesting botanical information coupled with beautiful diagrams and illustrations, making it a must-read for those with an interest in the science of gardening and plant propagation. This volume would make for a fantastic addition to gardening collections collection and is not to be missed by budding botanists. Contents include: The Vegetable Kingdom, The Flowering Plant, Plant Breeding, Mendellian Characters, Variegation, Doubleness in Stocks, Plant Nutrition and Plant Structure, The Life of the Germinating Seedling, The Living Plant in Relation to External Conditions, etc. Many vintage books such as this are increasingly scarce and expensive. It is with this in mind that we are republishing this volume now in an affordable, modern, high-quality edition complete with a specially-commissioned new introduction on the history of gardening.

Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organisations. His other Financial Times Prentice Hall books include Marketing Management (2nd edition), published in 2010.

SKU	Unavailable
ISBN 13	9780273726227
ISBN 10	0273726226
Title	Global Marketing
Author	Svend Hollensen
Condition	Unavailable
Binding Type	Paperback
Publisher	Prentice Hall
Year published	2010-07-08
Number of pages	800
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable