Global Strategic Management by Kamel Mellahi
Global Strategic Management is a core textbook for International and Global Strategy courses, and is suitable as a supplementary text for strategic management or international business courses. This text is the first to offer a truly global, as opposed to multinational, perspective on strategy. It covers both traditional strategic management topics, and new topics, such as corporate social responsibility and new technologies. Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this field, while providing both mini-cases and full-length cases of successful global companies from the United States, Europe and emerging economies, such as India. ONLINE RESOURCE CENTRE For lecturers: suggested answers to discussion questions and case questions, PowerPoint slides. For students: links to web sites of interest.Jedrzej George Frynas is Professor of Corporate Social Responsibility and Strategic Management at Middlesex University Business School. Kamel Mellahi is Professor of Strategic Management at Warwick Business School, University of Warwick.
| SKU | Unavailable |
| ISBN 13 | 9780199266159 |
| ISBN 10 | 0199266158 |
| Title | Global Strategic Management |
| Author | Kamel Mellahi |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Oxford University Press |
| Year published | 2004-12-01 |
| Number of pages | 416 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |