Global Supply Chain Management and International Logistics by Alan E Branch

Global Supply Chain Management and International Logistics by Alan E Branch

Until now, no book dedicated to international logistics and supply chain management had existed. Featuring numerous case studies and diagrams obtained from logistic operators, Branchs book remedies this oversight, and skilfully illustrates his ideas in practice.

"Alan Branch has done it again! Global Supply Chain Management and International Logistics fills a longstanding void in the textbook market by providing a much-needed comprehensive overview of an important and complex topic that continues to evolveThe book is technically thorough yet immensely readable, liberally peppered as it is with relevant and illuminating practical examples and case-studies from industry. The solid grounding it provides will see it become required reading for both students wishing to pass exams and for the business community seeking to enhance competitiveness. Yet another winner from the Alan Branch stable of winning textbooks."

Prof. Kevin Cullinane, Director of the Transport Research Institute, Napier University, Professor of International Logistics

Alan E. Branch is an international consultant, lecturer and examiner/moderator. He has lectured widely in the UK and overseas, including visiting lectureships at Cardiff University, Reading University, Plymouth University, Leicester University, London City College and Rennes International School of Business in France.

SKU	Unavailable
ISBN 13	9780415398459
ISBN 10	0415398452
Title	Global Supply Chain Management and International Logistics
Author	Alan E Branch
Condition	Unavailable
Binding Type	Paperback
Publisher	Taylor & Francis Ltd
Year published	2008-12-19
Number of pages	174
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.