Globalizing Asian Religions by Wendy Smith

Globalizing Asian Religions by Wendy Smith

This book brings together the insights of theories of management and marketing to give an original view of the organizational dynamics of globalizing Asian New Religious Movements (NRMs) and established religions. Seventeen authors in this collection have recast their data on individual Asian religions and social movements to focus on the way these organizations are managed in an overseas or global context, by examining the structure, organizational culture, management style, leadership principles and marketing strategies of the religious movements they had hitherto studied from the perspective of the sociology of religion, or religious studies. The book examines strategies for global proselytization and outcomes in a variety of local ethnographic contexts, thus contributing to the scholarly work on the 'glocalization' of religions.

This is a very important and timely contribution to the study of Japanese religions in a global setting, with a well-researched and solid introduction and a rich variety of case studies, which I would warmly recommend to both graduate students and specialists in the field
- Ugo Dessi, Religious Studies Review, Vol. 46 (2020)

Nakamaki, Hirochika: - Dr Hirochika Nakamaki, Director-General of the Suita City Museum, Professor Emeritus, National Museum of Ethnology, Japan, and President of the Senri Foundation, is an anthropologist of Japanese religions, Japanese management and calendar studies.

SKU	Unavailable
ISBN 13	9789462981447
ISBN 10	9462981442
Title	Globalizing Asian Religions
Author	Wendy Smith
Series	Global Asia
Condition	Unavailable
Binding Type	Hardback
Publisher	Amsterdam University Press
Year published	2019-03-14
Number of pages	380
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.