The Guerrilla Marketing Revolution by Jay Conrad Levinson

The Guerrilla Marketing Revolution by Jay Conrad Levinson

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Summary

Including 125 effective marketing weapons, this book takes the proven methods, strategies and weapons of Guerrilla Marketing and intertwines these with advanced psychology and Neurolinguistic Programming (NLP). It also offers a structured approach to consistent marketing success.

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The Guerrilla Marketing Revolution by Jay Conrad Levinson

Launching Guerrilla Marketing for the 21st Century. 'Guerrilla Marketing' is a worldwide phenomenon. Since its formation in 1951, Guerrilla Marketing has run trainings and seminars and produced a series of books which has sold around the world. The Guerrilla Marketing Revolution celebrates the major re-launch of this amazingly successful marketing brand. It offers a radical new approach to making your profits soar. The Guerrilla Marketing Revolution is a major new book for today packed with an arsenal of 125 devastatingly effective marketing weapons. It takes the proven methods, strategies and weapons of Guerrilla Marketing and intertwines these with advanced psychology and Neurolinguistic Programming (NLP) to present new Guerrilla weapons with clear and detailed instructions for their application. The result is a selection of inexpensive marketing tools and skills perfectly suited to today's needs, aimed directly at the decision maker - the unconscious mind - in order to speed up decision making, shorten the sales cycle and create long-term relationships. It offers a structured approach to consistent marketing success.
Jay Conrad Levinson is a forceful and energetic speaker and the author of several bestselling books. He is Chairman of Guerrilla Marketing International. Paul Hanley is MD of Guerrilla Marketing UK and the first Master Trainer for Guerrilla Marketing International.
SKU Unavailable
ISBN 13 9780749927073
ISBN 10 0749927070
Title The Guerrilla Marketing Revolution
Author Jay Conrad Levinson
Condition Unavailable
Binding Type Paperback
Publisher Little, Brown Book Group
Year published 2006-08-03
Number of pages 192
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.