How to Argue with a Cat by Jay Heinrichs

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How to Argue with a Cat by Jay Heinrichs

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How to Argue with a Cat by Jay Heinrichs

Learn how to persuade cats--the world's most skeptical and cautious negotiators--with this primer on rhetoric and argument from the New York Times bestselling author of Thank You for Arguing

Cats are skilled manipulators who can talk you into just about anything without a single word (or maybe a meow or two). They can get you to drop whatever you're doing and play with them. They can make you serve their dinner way ahead of schedule. They can get you to sit down right this instant and provide a lap. On the other hand, try getting a cat to do what you want.

While it's hard, persuading a cat is possible. And after that, persuading humans becomes a breeze, and that is what you will learn in this book. How to Argue with a Cat will teach you how to:

- Hold an intelligent conversation--one of the few things easier to do with a cat than a human.
- Argue logically, even if your opponent is furry and irrational.
- Hack up a fallacy (the hairball of logic).
- Make your body do the talking (cats are very good at this).
- Master decorum: the art of fitting in with cats, venture capitalists, or humans.
- Learn the wisdom of predator timing to pounce at the right moment.
- Get someone to do something or stop doing it.
- Earn any creature's respect and loyalty.
JAY HEINRICHS spent 25 years as a journalist and publishing executive before becoming a fulltime advocate for the lost art of rhetoric. Since then he s taught persuasion to Fortune 500 companies, Ivy League universities, NASA, and the Pentagon. He is also the author of Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever.
SKU Unavailable
ISBN 13 9781635652741
ISBN 10 163565274X
Title How to Argue with a Cat
Author Jay Heinrichs
Condition Unavailable
Binding Type Paperback
Publisher Potter/Ten Speed/Harmony/Rodale
Year published 2018-06-19
Number of pages 144
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable