How to Do Your Own PR by Ian Phillipson

How to Do Your Own PR by Ian Phillipson

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Summary

A handbook aimed at people who would like to handle the promotion of their own organisation, business or events by themselves, whether for a one-off press release, or a more formal and wide ranging campaign. Contains a number of case studies, and advice on using the media effectively.

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How to Do Your Own PR by Ian Phillipson

A handbook aimed at people who would like to handle the promotion of their own organisation, business or events by themselves, whether for a one-off press release, or a more formal and wide ranging campaign. Contains a number of case studies, and advice on using the media effectively.
SKU Unavailable
ISBN 13 9781857031454
ISBN 10 1857031458
Title How to Do Your Own PR
Author Ian Phillipson
Condition Unavailable
Binding Type Paperback
Publisher Little, Brown Book Group
Year published 1995-03-01
Number of pages 160
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.