How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition) by Wallace Stettinius

How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition) by Wallace Stettinius

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Summary

Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when the marketplace changes. This book outlines a framework the reader can use to design and implement a strategy and strengthen the corporation's competitive advantage.

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How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition) by Wallace Stettinius

Planning and executing corporate strategy is where the rubber meets the road. Companies that plan and execute their strategy will thrive in the marketplace. Successful corporate strategy must be strong enough to meet the needs of the marketplace, yet flexible enough to quickly adapt when the marketplace changes. How to Plan and Execute Strategy outlines a field-proven framework the reader can use to design and implement a strategy and strengthen the corporation’s competitive advantage. This is accomplished by enduring buy-in and implementation by every worker, at every level. This book offers a practical approach to implementing any strategy successfully.
Wallace Stettinius is a visiting lecturer at the University of Virginia's Darden Graduate School of Business Administration.
SKU Unavailable
ISBN 13 9780077116224
ISBN 10 0077116224
Title How to Plan and Execute Strategy: 24 Steps to Implement Any Corporate Strategy Successfully (UK Edition)
Author Wallace Stettinius
Condition Unavailable
Binding Type Paperback
Publisher McGraw-Hill Education - Europe
Year published 2007-03-16
Number of pages 128
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.